Email Not Displaying Correctly in Gmail: Fix Button Clickable Area Collapse for Klaviyo for Retail & Consumer Brand Campaigns
Retail campaigns rely on high-fidelity visual assets, coupon borders, and clear promotional layouts. Default image blocking or button collapses disrupt the visual journey. Below is the targeted integration guide to fix Button Clickable Area Collapse inside Gmail App (iOS & Android) templates when using Klaviyo.
Technical Breakdown
Gmail App (iOS & Android) uses the WebKit / Blink which lacks support for standard rendering rules. This causes Button Clickable Area Collapse elements to break or collapse when rendering templates.
Klaviyo Behaviors
Klaviyo's drag-and-drop template parser automatically wraps all user-defined block sections in proprietary 'kl-part' class selectors. When rendering templates inside Microsoft Word engines (Outlook 2007-2021), Klaviyo's nested flex fallback blocks can cause structural tables to collapse or shift columns. You must use explicit table widths to override Klaviyo's styling wraps. Always define ALT descriptions for retail product shots, and base64-encode your brand logo so the email headers render cleanly even when images are blocked.
Remediation Code Block
To maintain button structural size and clickable areas, apply paddings to the parent table cell (td tag) rather than the link element, and format the anchor tag style to display: block. In your Klaviyo campaign manager, make sure you configure your links to run via {% unsubscribe %}.
<table role="presentation" border="0" cellpadding="0" cellspacing="0" style="border-collapse:collapse;">
<tr>
<td bgcolor="#6366F1" style="padding: 10px 20px; border-radius: 4px;">
<a href="{% unsubscribe %}" style="color: #ffffff; text-decoration: none; display: block; font-family: sans-serif; font-size: 14px; font-weight: bold;">Click Here</a>
</td>
</tr>
</table>Live Code Sandbox Test
How to Deploy inside Klaviyo
Copy the fixed VML or table wrapper code block from the remediation box above.
Open your Klaviyo template editor. Drag an 'HTML' block directly into your layout timeline (do not use a standard text box). Clear the default skeleton content inside the Klaviyo markup editor and paste the RenderOps corrected inline code.